Learn the tactics to start a remote business from scratch and scale it to $40 million/year while traveling the world. In Part 2 of my interview with Dan Demsky, we pull back the curtain and do a deep dive into exactly how he built Unbound Merino from a Kickstarer to an 8-figure global brand. He breaks down the most effective digital advertising strategies and channels that are working today, as well as how to create digital ads that convert today.  Dan then describes the evolution of the Unbound Merino clothing line, the launch of the women’s line, and the tactics he used to scale the company to $40 million/year in revenue.  He reflects on his CEO leadership style, gives tips on building company culture with a fully distributed team, and explains how he attracts and hires top talent. Dan then gives tips on managing cash flow during periods of rapid growth, approaching business problem solving during periods of high stress, and becoming business partners with personal friends. Next, He talks about how he balances his health, relationships, and digital nomad lifestyle with being productive in a high growth business environment. Finally, Dan shares his vision for the future of Unbound Merino, reflects on what travel means to him today, and offers you a 10% discount on Unbound Merino apparel.