365: Inside Black Rio, Brazilian Favelas & Quilombos — and How Nicole Phillip Built 350K Followers in 2 Years

Episode Summary

Hear award-winning travel creator Nicole Phillip share stories of immersing in Afro-Brazilian history, music and culture. Nicole Phillip returns to The Maverick Show and records this episode in person with Matt in Rio after spending two weeks together in Brazil.  Nicole is fresh off winning her award for the 2025 Social Media Video of the Year at the Black Travel Film Festival for her video on Reggaeton’s Panamanian roots.  She reflects on the entire Black Travel Summit, the Afrofuture-themed Awards Gala, and why winning this award was such an emotional moment for her.  Nicole also pulls back the curtain and breaks down the biggest leverage points for how she was able to build 350,000 social media followers in just 2 years. She then talks about her trip to Panama where she created the video, as well as her trip to the Dominican Republic, and what some of her biggest lessons were from both places.  Next, Nicole shares her first impressions of Brazil and describes the day she spent touring a favela.  She also talks about spending time in the Madureira neighborhood—the beating heart of Black Carioca culture—both on a daytime tour and partying in the streets at 2am.  Finally, Nicole shares her experience in Sao Paulo visiting a Quilombo and diving into Black history there.

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Nicole Phillip

Nicole Phillip is an award-winning travel content creator and journalist who left corporate America to explore the world and help others do the same. Born in New York City to immigrant parents from Trinidad and St. Vincent, she grew up mostly in Orlando, Florida and is now a world traveler with over 350,000 followers on social media.  Through her content, she empowers Black travelers and people of color to navigate the globe safely and confidently.  She’s all about making travel accessible, authentic, and unfiltered, with a dash of wit and a healthy dose of humor.  You can find her work in The New York Times, where she helped launch the 1619 Project, The Daily Beast, ABC News, and she was the winner of the 2025 Social Media Video of the Year at the Black Travel Film Festival.

What You'll Learn
  • How to Really Immerse in Black History and Culture in Brazil
  • Lessons about Lesser-Known Black History in Panama and Dominican Republic
  • Tips for Building 350,000 Social Media Followers in 2 Years
Links From the Episode

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LISTEN TO NICOLE‘S PREVIOUS MAVERICK SHOW PODCAST EPISODES

WATCH NICOLE’S AWARD WINNING VIDEO ON REGGAETON’S PANAMANIAN ROOTS

WATH NICOLE’S VIDEO ON BLACK POWER IN BRAZIL

WATCH NICOLE’S VIDEO ABOUT THE FORGOTTEN BLACK AMERICANS IN SAMANA

CONTACT AND FOLLOW NICOLE

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AFRICANAMERICAN COMMUNITY IN THE DR MENTIONED IN THIS EPISODE

NEIGHBORHOODS IN RIO DE JANEIRO AND SAO PAOLO

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MUSICAL ARTISTS MENTIONED IN THIS EPISODE

OTHER PLACES MENTIONED IN THIS EPISODE

Time Stamped Show Notes

**Click the time stamp to jump directly to that point in the episode.

[1:12] Introducing Nicole Phillip

[2:18] Recording the Interview in Santa Teresa

[3:54] The AfroFuturism-Themed Awards Gala

[7:29] Winning the 2025 Social Media Video of the Year Award



[11:00] The Emotional Impact of Winning the Award

[14:49] Building up 350,000 Social Media Followers in 2 Years

[22:26] Nicole’s Award Winning Video on the Panamanian Roots of Reggaeton

[27:23] Lessons from Panama

[34:22] Visiting the Dominican Republic and Learning about the Samana Americans

[39:58] First Impressions of Brazil

[48:14] Rocinha – The Largest Favela in Rio

[52:54] Madureira – The Heart of Black Carioca Culture

[56:41] Visiting Sao Paulo

1:01:02: What’s Next for Nicole and How to Follow and Connect with Her